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Tag Archives: testimonials
As The World Gets Smaller, Rosetta Stone Gets Bigger
[May 2, the Year of our Ford 2011] Many of us may know of Rosetta Stone as that language-learning software company that we see advertised in the back of in flight magazines – right next to the Chester Karass negotiating … Continue reading
Posted in Featured Articles
Tagged audience engagement, brand, consumers, facebook, language, marketing, marketing campaign, Rosetta Stone, self-improvement, software, testimonials, training, youtube
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We Are Not for Everyone: The Condiment Controversy
[April 4, the Year of our Ford 2011] Realizing your product is not for everyone, admitting it aloud and then creating an entire marketing campaign around that fact certainly is brave. And the brand that’s brave enough to do it? … Continue reading
Posted in Featured Articles
Tagged advertising dollars, b2c, brand ambassadors, bravery, celebrity, consumers, facebook, food for thought, free samples, hate, love, marketing campaign, miracle whip, taste buds, television ads, testimonials, twitter, votes, voting, we're not for everyone, youtube
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