Tag Archives: google

Is Social Search Really New?

The buzz is all about Google+ and the subsequent +1 (aka plusone) capability that allows you to see what your social network “likes” in the Google search results page.  Bing’s answer? Including your Facebook “likes” in their search engine results page.  … Continue reading

Posted in Featured Articles | Tagged , , , , , , , , , , , | Leave a comment

Tag(line)! You’re (Not) It!

[October 4, the Year of our Ford 2010] There’s a lot of obsession in the marketing world about taglines.  Sometimes we even hear clients ask for a tagline before we’ve even talked about the concept of positioning strategy.  We’ve created … Continue reading

Posted in Featured Articles | Tagged , , , , , , , , , , , , , , , , | Leave a comment