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Tag Archives: consumers
Twitter, Fair Trade and ice cream: delish.
[May 27, the Year of Our Ford 2011] Ben & Jerry’s. The brand is fun and likeable. The flavors are psychedelically delicious. (Have you tried Chubby Hubby?) They know how to achieve success in a manner that lets them sleep … Continue reading
Posted in Featured Articles
Tagged audience, ben and jerry's, chubby hubby, consumers, delicious, facebook, fair tweets, ice cream, psychedelic, twitter
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QR Codes: Adoption Rates Should Drive Marketing Strategy
[May 13, the Year of our Ford 2011] What the heck are they? Quick Response Codes (aka QR codes) are two-dimensional codes readable by smart phones. Here is a sample QR code designed to lead users to the case studies … Continue reading
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Tagged archaeological, belgium, challenge, consumers, coupons, digital models, discounts, europe, exhibitions, facebook, historical, japan, lost buildings, marketers, monticello, mulberry row, nike, nike running, promotions, qr codes, quick response codes, recreations, redlaser, signs, smart phones, target audience, tech savvy, u.s.
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As The World Gets Smaller, Rosetta Stone Gets Bigger
[May 2, the Year of our Ford 2011] Many of us may know of Rosetta Stone as that language-learning software company that we see advertised in the back of in flight magazines – right next to the Chester Karass negotiating … Continue reading
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Tagged audience engagement, brand, consumers, facebook, language, marketing, marketing campaign, Rosetta Stone, self-improvement, software, testimonials, training, youtube
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